TASK 4 – WEEK 1 BRANDED CONTENT

Context: This branded content will help us develop more of an understanding of what brands want such as following a brief we are given. It also gives an industry look at how brands works with clients. There a few stages we have to take when working on brief which is , understanding your audience so doing some primary and secondary research and also what your target audience likes doing and what makes them tick. Another key thing you need to look at is understanding the brand your creating the content for so e.g what the brand creates , the services that your brand offers and who are your brands main competitors. Finally understanding media planning what your advertising platforms u can use ,digital channels like social media and what times are the best to communicate with your audience at.

Research: This week i gained primary and research of my target audience i

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